Personality in key life areas
We at CaPPr strongly believe that consumers can benefit from personality psychology research in a wide range of important life areas.
It will help them discover what they really want because of who they are.
Here we have gathered research in the field of personality psychology, clustered in Key Life Areas.
We are indebted to both the research and the researchers for providing us with challenging inspiration to design and develop psychological tools that help us address people's fundamental motivations.
Get in touch if you want to know more.